This fashion designer talks about his style at home and transition into the world of interiors through his first collection of homewares
Born in Ramsbottom in Lancashire, British designer Henry Holland has come a long way since his first catwalk show in 2007. In addition to his own lucrative website, which features everything from fake nails to cocktail dresses, Holland now heads a fashion business that is sold at more than 100 outlets around the world. Surprisingly, he never studied fashion but gained a BA in Journalism at the London College of Communication. It was while he was working as a fashion editor for a teen magazine, that he started producing his tongue-in-cheek t-shirts emblazoned with celebrity slogans such as ‘I’ll Show You Who’s Boss, Kate Moss.’ He then launched the House of Holland brand in 2008. Now he is expanding into the world of interiors with his first ever collection for Habitat, which features prints and artworks from his Spring/Summer 2016 collection.
Is it a logical jump from fashion to interiors?
Each season we create pattern and artwork for a range of different materials, outfit styles and accessories, so I see translating pattern for interior designs as a natural extension of this process. There’s definitely logic in this jump as I think there’s real demand for fashion crossing over into interiors. When customers buy into a fashion brand it says something about how they view their own lifestyle and themselves, so dressing their homes in a similar style to how they dress themselves is a natural follow on. It’s similar to the way that interior trends tend to follow looks seen on catwalks – if fashion houses are using them they then become the next big thing for the home.
How have you brought catwalk into the interiors range?
The original inspiration for the season was taken from Hunter S. Thompson’s Fear & Loathing in Las Vegas so there are a lot of 1970s inspired florals, psychedelic colours and animal prints. I’ve worked with Habitat to look at new materials and processes, too.
What is your home like?
I have a lot of art and I love photography so I tend to keep the palette quite neutral and inject print through artwork and soft furnishings like throws and cushions, so that I can change things more often. I think interiors is a great place to play with textures and it’s much more tactile than clothing.
Do you have a favourite décor period or style?
Our house is Victorian so it’s a real mix of styles and eras – but I love the 1950s and 60s mid-century styles the most. I love old William Morris prints and fabrics and old vintage 1950s pieces. What were your style references growing up? My parents have always been very into antiques and loved decorating their homes. I grew up ‘up north’ and my mum has a château in France, so it’s always been quite country and homely, mixed with antiques. Never modern.
Do you have any bright ideas for kitchens and bathrooms?
I like a bathroom with a lot of greenery. Plants, plants and more plants. Ferns, cheese plants, succulents, the lot. Our bathroom has a marble parquet floor which I love. We kept all of the fixtures neutral and went wild with the floor. Kitchens I think are always the heart of the house so it’s nice to try and have some personal things in there like glassware, vases and pictures on the wall.
Where do you shop for interiors?
I tend to buy a lot from eBay, antique fairs and auctions. My mum buys and sells antiques from France as well, so she is always out sourcing bits and bobs for me.
Photos: Andrew Woffinden
Article by: Susan Springate